T12 International Stack for small business
T12 International Stack is the ThatDeveloperGuy engine optimization tier that covers International. $997 one time for the deployment plus $250 per month for ongoing management. hreflang implementation, multi language content, multi currency support, regional domain structure decisions (ccTLD vs subdomain vs subdirectory), international schema (Country, addressCountry, availableLanguage), market specific keyword research, cultural localization of copy and imagery.
What does T12 International Stack actually include?
hreflang implementation, multi language content, multi currency support, regional domain structure decisions (ccTLD vs subdomain vs subdirectory), international schema (Country, addressCountry, availableLanguage), market specific keyword research, cultural localization of copy and imagery.
Who is T12 for?
Businesses expanding into non US markets. Export businesses. SaaS with international customers. Brands with a global audience.
What does T12 cost?
$997 one time covers the tier deployment, configuration, and the first 30 days of management. Payment plans available (two or three equal payments at no extra cost).
$250 per month covers ongoing management, monthly reporting, and continuous iteration. Month to month, no cancellation fee. Typical commitment is 6 to 12 months to see full compound effect.
T12 is also included in the Full 14 Tier Bundle at $11,997 one time or $2,997 per month.
What does the rollout look like?
Week 1: international strategy and domain architecture. Week 2: hreflang deployment. Week 3: market specific content launch. Week 4: validation and Search Console setup per market.
What results can I expect?
International impression growth in Search Console within 30 to 60 days. Market specific traffic within 90 days. Specific magnitudes vary by baseline and competition. Directional outcomes are predictable, precise numbers are not.
How does T12 fit with other tiers?
Pairs with T1 Foundation (international hreflang requires technical rigor) and T6 Content and Authority (international needs market specific content). See the full tier map for every combination.
What do I get on delivery?
International strategy document, hreflang map, market specific content archive, per-market Search Console properties. All deliverables owned by the client from day one. Everything documented.
Frequently asked questions
Do I need T1 before T12?
Strongly recommended. T1 Foundation is the prerequisite for every other tier to deliver full value. A site without the T1 baseline will underperform on higher tiers.
Can I run T12 without a monthly retainer?
Yes. The $997 one time covers deployment plus the first 30 days. After that, the tier continues to work, but ongoing iteration and reporting require the monthly. Most clients find the monthly pays for itself through compounding gains.
What is the typical commitment?
Month to month, no cancellation fee. Most clients see compound effect between 6 and 12 months. Early cancellation is allowed with 14 days notice for the next billing cycle.
Can I combine T12 with other tiers?
Yes. Most clients run T1 plus 2 or 3 additional tiers based on their goals. The Full Bundle is also an option if you want every tier.