T ThatDeveloperGuy SDVOSB · Hand coded
Active studio · Cassville, MO · SDVOSB

Hand coded sites that actually rank.

SDVOSB veteran owned. Hand coded HTML over Next.js. SEO, AEO, AI Overview optimization. Free written audit in 48 hours, no sales call. Worst case you get a deliverable. Best case your visibility problem is solved by tomorrow.

Request free audit Federal capability statement
0 Production Sites · Since 2020
0 Google Rating · 4 reviews
0 Free Audit Turnaround
9 Years Building · Founded 2017

Trusted by clients and the Joseph network

TCB Fight FactoryBentonville · AR ARC&WBentonville · AR Handled TaxPea Ridge · AR WeCoverUSANational Eureka Bath WorksEureka Springs · AR Local Living RealtyHuntsville · AR Show Me CleanNWA IDS of NWAFayetteville · AR Greenough’s GuideBranson · MO Heritage HardwoodBella Vista · AR TCB PlumbingNWA White River CabinsBull Shoals · AR Dusty’s Auto and MobileCassville · MO NWA POOliceNWA FGTP FederalNational ThatAIGuyBrand ThatWebHostingGuyBrand ThatDevProBrand Joseph AnadyPerson Free AI Charity501c3 AI Music InteractionBrand
Why ThatDeveloperGuy

Most studios stop at SEO. We deliver the full engine optimization stack.

SEO is one engine. Now there are four. Google, the answer engines (ChatGPT, Claude, Gemini, Perplexity), Google AI Overviews, and generative engines (Bing Chat, You.com, Brave). Each ranks differently. We build for all of them in one engagement, with a free written audit before you spend a dollar.

⚙️

Custom Website Development

Hand coded HTML, CSS, and JavaScript. No Wix lock in, no Squarespace bloat, no Cloudflare. Self hosted on owned infrastructure in the United States. Working demo before payment. Ships in 7 to 14 days.

Capabilities
🔍

Search Engine Optimization

Technical SEO, schema.org structured data, internal link architecture, Core Web Vitals, content depth, Google Search Console integration, IndexNow on Bing and Yandex. We rank for the queries that pay rent.

SEO program
🤖

Answer Engine Optimization

AEO covers ChatGPT, Claude, Gemini, and Perplexity citations. Person and Organization schema with sameAs cluster threading, llms.txt files, FAQ schema, answer first content. Citations within 30 to 90 days.

AEO program
✨

AI Overview Optimization

AIO targets Google AI Overviews specifically. Speakable schema, structured FAQ data, entity graph construction, answer capsule formatting that maps to how Google AI Overview ranks and quotes sources.

AIO program
🧬

Schema Markup Engineering

Full Schema.org graphs: Organization, Person, LocalBusiness, Service, FAQPage, BreadcrumbList, Review, AggregateRating, EducationalOccupationalCredential. Knowledge graph entity work on Wikidata when warranted.

Schema work
🇺🇸

SDVOSB Federal Contracting

Service Disabled Veteran Owned Small Business. SAM.gov active registration. NAICS 541511, 541512, 541519. Section 508 compliance, WCAG 2.2 AA, founder operated. No pass through invoicing.

Capability statement
0 Sites Deployed
0 Years Since Founding
0 Google Rating
0 SDVOSB Owned
How we work

Demo first. Pay after. No retainer surprises.

Most studios bill design phases. We ship a working demo at your real URL before you spend a dollar. If it doesn't earn the work, you walk with the deliverable as a free audit.

Available · Booking 5 client slots / month
  1. Step 01 · same day

    Free written audit, 48 hours

    You send a URL or a brief. Within 48 hours you receive a written audit covering technical SEO, schema, Core Web Vitals, AEO surface, and 3 to 5 specific revenue impacting fixes. No sales call required.

  2. Step 02 · day 3-5

    Working demo at your URL

    If the audit lands, we ship a working demo on a temporary subdomain. You see the actual finished site rendered with your content, design, and schema before any payment.

  3. Step 03 · day 5-14

    Refine, ship, optimize

    After approval we cut over your DNS, push the production schema graph, submit sitemaps to Google Search Console and IndexNow on Bing plus Yandex, and verify the AEO citation surface.

  4. Step 04 · ongoing

    Engine optimization (optional)

    Monthly program covering content depth pushes, schema upkeep, citation outreach, GBP optimization, AEO citation tracking, and a monthly written report. Cancel anytime, no retainer.

5.0 verified on Google

What clients actually say.

Verified Google Business Profile reviews. Real names, real engagements.

★★★★★

Really fast, excellent communication, competitive pricing.

Aaron KimballGoogle · Mar 2026
★★★★★

Great customer service.

Heather KimballGoogle · Mar 2026
★★★★★

Does a great job.

Shaw DabossGoogle · Mar 2026
★★★★★

Five stars across the board.

Ashley LuzziGoogle · Mar 2026
Transparent pricing

Up front pricing. No retainer surprises.

No hourly billing, no design phase invoices, no surprise change orders. Fixed quotes per scope. Square Invoice for payment.

Starter

Single Landing Page

$597
  • One hand coded landing page
  • Full schema graph + JSON-LD
  • Core Web Vitals tuned
  • GTM + GA4 integration
  • Ships in 7 days
  • Free 48-hour audit included
Start with $597
Most Popular

Small Business Site

$1,997
  • Multi-page site (5-12 pages)
  • Services + locations + contact + blog
  • Full Org/Service/FAQ schema graph
  • Engine optimization (SEO + AEO + AIO)
  • llms.txt + ai.txt for AI citations
  • Ships in 7 to 14 days
  • 30 days of post-launch support
Start with $1,997
Engine Optimization

Monthly Visibility Program

$397 /mo
  • Monthly content depth pushes
  • Schema upkeep + entity work
  • GBP optimization + reviews
  • AEO citation tracking
  • Monthly written report
  • Cancel anytime, no retainer
Subscribe $397/mo

Federal scopes price separately · Quote within 48 hours

Common questions

Pre-empting the "but what about" questions.

Hand coded custom websites and full stack engine optimization (SEO, AEO, AIO, GEO) for small businesses nationwide. Founded 2017, SDVOSB certified, based in Cassville Missouri. Over 130 production sites deployed since 2020 across owned infrastructure.
Two reasons. One: the audit is a sales tool that's also a deliverable. If you don't engage, you walk with a useful document. Two: most studios bill discovery as "strategy" and pad the timeline. Our audit replaces that, costs us a few hours, and means we never start a build we can't move the needle on.
Traditional SEO targets Google's blue links. Engine optimization is the full stack: SEO (Google, Bing), AEO (ChatGPT, Claude, Gemini, Perplexity), AIO (Google AI Overviews), GEO (generative engines). Each ranks differently. Sites optimized only for traditional SEO are bleeding traffic to AI engines that won't cite them. We build for all four in one engagement.
SDVOSB = Service Disabled Veteran Owned Small Business, certified through the U.S. Small Business Administration. For federal contracts and prime contractors, SDVOSB status corresponds to actual SDVOSB labor. Our SDVOSB subcontract participation survives DCAA audit because the founder does the actual work. For non-federal, it signals founder operated, no pass-through, accountability lives in one chair.
Single landing page: 7 days. Multi-page small business site: 7 to 14 days. Federal scopes with Section 508 remediation: 30 to 60 days. We send a working demo at a temporary subdomain before any payment so you see the actual finished site rendered with your content, not a Figma file.
Hand coded HTML, CSS, and vanilla JavaScript on most builds. Fastest possible Core Web Vitals, easiest to maintain, no framework rot. Astro or Next.js when the project actually needs a framework. All sites self hosted on owned infrastructure in the United States (Debian + nginx). No Cloudflare, no third party CDNs, no Wix or Squarespace.
Yes. The monthly $397 engine optimization program includes weekly AI citation polling across ChatGPT, Claude, Gemini, and Perplexity for a defined set of branded and category queries. You see in the monthly report which AI engines now cite your site, and which queries still don't.
Most common scenario. The free audit covers what's recoverable on the existing site (schema upgrades, content depth pushes, GBP linkage) vs what only a rebuild solves (frame­work migration off Wix/Squarespace, Core Web Vitals stuck below threshold, broken site architecture). You get a clear recommendation either way.
Square Invoice for credit cards and ACH. Net-15 terms available for engagements over $5K. Government contracts via SAM.gov registration accept the standard federal payment workflow. No PayPal, no Zelle, no crypto.
463 State Highway 76, Cassville, Missouri 65625. Strong regional presence across Northwest Arkansas, Southwest Missouri, and the Ozarks. Federal scopes nationwide. Phone (505) 512-3662 · admin@thatdeveloperguy.com.
Ready when you are

Free written audit. 48 hours. No sales call.

Pick up the phone, send a message, or just paste a URL. Joseph reads every inbox personally. Worst case you get a deliverable.

(505) 512-3662
Request free audit Email Joseph

Most recent work

A working colophon documents every site engineered under this studio. For service-specific entry points, see the new mobile app development page joining web development, SEO, and answer engine optimization. Detailed engagement write-ups live in the case studies archive, and ongoing essays appear in insights.

Service-area entry points: Cassville, Missouri (Roaring River corridor), Bentonville, Arkansas (Walmart vendor ecosystem), and the full locations index covers every region this studio works in across Missouri and Arkansas.

Verified identity: Wikidata Q139901957 · ORCID 0009-0008-8625-949X · SDVOSB-certified, SAM.gov UEI FFG3A4SK9HY6.

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