Generative-friendly copy
Authoritative fluent third-person language LLMs can quote. Avoid hedging ('might', 'could'). Strong specific claims with sources.
GEO for small business
Show up in AI-generated answers.
GEO is the optimization layer for AI-generated content — answers, summaries, comparisons, recommendations. Where AEO targets being cited, GEO targets being generated. The 14 tier framework integrates GEO across T3, T4, T6, and the forward-looking T14.
GEO · Generative Engine Optimization
What is GEO?
Get your brand into AI-generated answers, comparisons, and recommendations.
Generative Engine Optimization is the practice of structuring your content so that it is preferentially generated as part of AI answer composition — not just cited. The difference is subtle but powerful: AEO gets a citation link; GEO gets your brand named in the synthesized answer text itself. GEO requires high factual density, contrarian opinions, original research, and prompt-friendly architecture.
What it includes
The complete GEO stack.
Every GEO engagement includes the disciplines below. Tier-by-tier the items get more specific. The full 14 tier framework documents 178 individual optimization items.
Original research + statistics
Unique stats in first 300 words. Data files (CSV, JSON) under clear license. Stable URL with DOI-style identifier where possible.
Comparison-table content
Pros/cons tables, ranked lists, alternative comparisons. LLMs preferentially generate comparisons from structured table content.
Prompt-pattern landing pages
Dedicated pages targeting common prompt patterns ('best X for Y under $Z'). Anticipate follow-up prompts pre-answered.
Contrarian opinions
Strong specific opinions get cited; neutral hedging does not. 'Industry predictions' content annually. Thought leadership posture.
Brand association content
Content hubs combining brand+topic. Branded phrases in H1, titles, URLs. ™-marked proprietary frameworks.
Multimodal pairing
Each section paired with image/video/diagram. ImageObject + VideoObject schema. Reinforces brand+topic in multimodal embeddings.
Verifiable claims
Every factual claim with clickable primary source. Claim/ClaimReview schema. Date-stamped time-sensitive facts.
Forward stack (T14)
AI agents, AR/VR, metaverse, Web3. Opt-in based on audience.
Tiers that deploy this pillar
GEO maps to 4 tiers.
Every pillar is implemented across multiple tiers in the framework. Below are the tiers that contain GEO optimization items. Start with the lowest tier for your stage.
- T3 AI Domination — $1,497 + $397/month
- T4 Entity & Authority — $597 + $200/month
- T6 Content & Multimedia — $697 + $200/month
- T14 Advanced & Immersive — $2,497 + $597/month
Who it is for
Common GEO engagement profiles.
GEO is structured by tier so any business size and budget can adopt the right scope. Below are the most common pairings.
Thought-leader founders
Personal brand + business. T3 + T4 + T6 = $2,791 one time. Founder content + entity + multimedia.
Original-research firms
Consultancies, research orgs. T3 + T4 + T6 + T9 = $3,288 one time. Maximum citability.
Marketplace-adjacent brands
Compete on AI 'best X' queries. T3 + T11 + T6 = $2,791 one time.
Tech-forward agencies
Position as AI-native operator. T3 + T14 = $3,994 one time. AEO + emerging tech.
Knowledge publishers
Books, courses, communities. T3 + T6 + T7 = $2,991 one time.
Start with GEO
Ready to make GEO happen?
Send your business name, your category, and a few competitor URLs. Within 48 hours a working homepage demo with the GEO foundation deployed lives on a staging subdomain. Pay only when you decide to deploy.